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Movita Debuts Functional Teas in Fall Menu Innovation
Successful franchise leaders do a lot of listening. So when Movita Juice Bar franchisees suggested adding warm beverages to the existing menu of nutritious juices, bowls and toasts, co-founder and CEO Raul Rodriguez paid attention. That led to Movita’s recent menu innovation, adding four new “functional teas” that blend botanicals and other ingredients to deliver Read more »
Movita Juice Bar to Open its First Texas Location in Sugar Land
The community-oriented brand wants you to “have a healthy day” with its organic, non-GMO, eco-friendly drink options. Movita Juice Bar is on a mission to ensure you “have a healthy day.” It’s one of the greetings you’ll hear when you walk into its first Texas location, set to open in Sugar Land at 3344A US Highway 6 early next year. According to Read more »
How Movita Juice Bar Wins Over Gen Z Market
The jury’s out on whether Americans are getting any smarter, but signs suggest we’re getting healthier. Raul Rodriguez intuitively felt and saw the thirst for natural, unprocessed foods and responded by founding California-based Movita Juice Bar in 2015. The brand, now with more than 30 franchises, has grown dramatically over the past decade, though its trajectory has Read more »
Franchise Leaders Celebrate National Hispanic Heritage Month
National Hispanic Heritage Month, observed from Sept. 15 through Oct. 15, is a time to celebrate the culture, history and the countless contributions of Hispanic and Latino communities in the United States. It’s also an opportunity to recognize the growing impact Hispanics have as leaders, innovators and entrepreneurs, especially in franchising. Today, there are an estimated 68 million Hispanic people Read more »
Couple Brings Healthy Food Franchise to Northern California, Driving Brand’s Expansion
Exercise and nutrition have been at the center of Mario and Saray Navar’s lives. As sports enthusiasts, athletes and now parents, they continue pursuing an active, healthy lifestyle for themselves and their two young sons (below). When they considered small business ownership, a healthy food franchise seemed to align with their values. They chose to Read more »
Movita’s Low-Complexity Model Boosts Franchise Profitability
Streamlined Menu, Optimized Floorplan and Kiosk Ordering Contribute to Juice Bar’s Success Simplicity sells. That’s the conclusion of business and marketing experts, as well as consumers. According to a global survey reported by Harvard Business Review, almost 70% of managers in all types of businesses said excessive complexity raised their costs and hindered their profit growth. Consumers Read more »
Father Starts Juice Bar Franchise After Daughter’s Illness
Movita Juice Bar Blends Wellness and Family Values in a Healthy Food Franchise Jorge Campos had always strived for a healthy lifestyle through exercise and diet. But good health was never more important than when his young daughter was diagnosed with a brain tumor. Elisa, then about 4, underwent a complicated surgery, chemotherapy and difficult Read more »
Motherhood and Movita: A Day in the Life of a Franchisee
Movita Juice Bar Franchise Serves Up Teaching Moments and Work-Life Balance for California Mom Running her Movita Juice Bar in Los Angeles doesn’t mean franchisee Laura Vergara (above) has had to cut corners as a parent. “I’m a full-time Movita operator and a full-time mom,” Vergara says. Sometimes those responsibilities overlap, such as when her 7-year-old son, Read more »
