Movita Juice Bar was recently featured in the Summer 2026 issue of Entrepreneur Startups Magazine as part of its coverage of emerging opportunities in the franchise industry. Included in the publication’s beverage franchise listings, Movita appears on pages 12–13 alongside brands helping shape one of the fastest-growing categories in franchising. As consumer demand continues to Read more

We’re excited to announce that Entrepreneur has recognized Movita Juice Bar as one of the Top 150 New & Emerging Franchises, where we proudly ranked #51. This recognition highlights emerging franchise brands making an impact through growth, brand strength, franchise support, and operational performance. Being included on this list is an exciting milestone for the Read more

Founders Raul Rodriguez and Jorge Campos Trusted their Instincts as they Persevered in Building a Pioneering Wellness Franchise When Raul Rodriguez and Jorge Campos opened their first Movita Juice Bar in 2015, their health-focused business concept was considered niche. “Many consumers were just beginning to learn about the benefits of fresh juice, what superfoods were Read more

Movita Juice Bar Co-Founder and CEO Raul Rodriguez was recently featured by FranchiseWire sharing insights on some of the most common mistakes new franchise owners make and how to avoid them early on. Drawing from years of experience building Movita, Raul spoke about the importance of realistic expectations, smart financial planning, local marketing, and following Read more

Personal Quest for Improved Health Spurs Latina Entrepreneur’s Interest in Nutrition and Business Ownership Jennifer Delgado’s unlikely journey as Movita customer-turned-franchisee began about two years ago when she sought relief from persistent digestive problems. Today, as the Latina entrepreneur and her husband work toward the early 2026 launch of their Movita location in Anaheim, Calif., Read more

Our latest location in Sacramento was just featured on Good Day Sacramento!

The jury’s out on whether Americans are getting any smarter, but signs suggest we’re getting healthier. Raul Rodriguez intuitively felt and saw the thirst for natural, unprocessed foods and responded by founding California-based Movita Juice Bar in 2015. The brand, now with more than 30 franchises, has grown dramatically over the past decade, though its trajectory has Read more

National Hispanic Heritage Month, observed from Sept. 15 through Oct. 15, is a time to celebrate the culture, history and the countless contributions of Hispanic and Latino communities in the United States. It’s also an opportunity to recognize the growing impact Hispanics have as leaders, innovators and entrepreneurs, especially in franchising.  Today, there are an estimated 68 million Hispanic people Read more

Streamlined Menu, Optimized Floorplan and Kiosk Ordering Contribute to Juice Bar’s Success Simplicity sells. That’s the conclusion of business and marketing experts, as well as consumers. According to a global survey reported by Harvard Business Review, almost 70% of managers in all types of businesses said excessive complexity raised their costs and hindered their profit growth. Consumers Read more