Movita Juice Bar CEO and Co-Founder Raul Fernando Rodriguez was recently featured by Voyage LA in an interview sharing the story behind Movita and the mission that inspired the brand. The conversation reflects on Movita’s beginnings, the personal experiences that shaped its wellness-first philosophy, and the journey of building a company focused on helping people Read more
Movita Juice Bar was recently featured in the Summer 2026 issue of Entrepreneur Startups Magazine as part of its coverage of emerging opportunities in the franchise industry. Included in the publication’s beverage franchise listings, Movita appears on pages 12–13 alongside brands helping shape one of the fastest-growing categories in franchising. As consumer demand continues to Read more
Movita Juice Bar was recently featured by CultureMap Houston following the opening of the brand’s first Texas location in Sugar Land. The opening marks another step in Movita’s continued growth outside of California as the brand expands into new markets and brings its wellness-focused approach to more communities across the country.
We’re excited to announce that Entrepreneur has recognized Movita Juice Bar as one of the Top 150 New & Emerging Franchises, where we proudly ranked #51. This recognition highlights emerging franchise brands making an impact through growth, brand strength, franchise support, and operational performance. Being included on this list is an exciting milestone for the Read more
Founders Raul Rodriguez and Jorge Campos Trusted their Instincts as they Persevered in Building a Pioneering Wellness Franchise When Raul Rodriguez and Jorge Campos opened their first Movita Juice Bar in 2015, their health-focused business concept was considered niche. “Many consumers were just beginning to learn about the benefits of fresh juice, what superfoods were Read more
Movita Juice Bar Co-Founder and CEO Raul Rodriguez was recently featured by FranchiseWire sharing insights on some of the most common mistakes new franchise owners make and how to avoid them early on. Drawing from years of experience building Movita, Raul spoke about the importance of realistic expectations, smart financial planning, local marketing, and following Read more
Personal Quest for Improved Health Spurs Latina Entrepreneur’s Interest in Nutrition and Business Ownership Jennifer Delgado’s unlikely journey as Movita customer-turned-franchisee began about two years ago when she sought relief from persistent digestive problems. Today, as the Latina entrepreneur and her husband work toward the early 2026 launch of their Movita location in Anaheim, Calif., Read more
Our latest location in Sacramento was just featured on Good Day Sacramento!
Successful franchise leaders do a lot of listening. So when Movita Juice Bar franchisees suggested adding warm beverages to the existing menu of nutritious juices, bowls and toasts, co-founder and CEO Raul Rodriguez paid attention. That led to Movita’s recent menu innovation, adding four new “functional teas” that blend botanicals and other ingredients to deliver Read more
