Exercise and nutrition have been at the center of Mario and Saray Navar’s lives. As sports enthusiasts, athletes and now parents, they continue pursuing an active, healthy lifestyle for themselves and their two young sons (below). When they considered small business ownership, a healthy food franchise seemed to align with their values. They chose to invest in Movita Juice Bar to turn their passion into profits.
Movita Juice Bar, founded in 2015 and franchising since 2023, offers organic, made-to-order, functional beverages including juices, smoothies and juice shots, as well as açaí bowls and healthy toasts. Everything is fresh – never frozen or pasteurized – to optimize nutritional value. The name Movita derives from “mo,” for more, and “vita,” which is Latin for life.
“Working out and eating healthy are a big part of our family dynamic,” Saray says. “Now our kids are following in our footsteps. They’re very active boys who love to play sports. In our household, working out, eating healthy and making good choices are a priority. With all that being said, Movita Juice Bar embodies everything we believe in. It promotes a healthy lifestyle and it gives people healthy food choices.”
The Navars recently opened their Movita Juice Bar in Rocklin, Calif., near Sacramento, and they plan to open three to four locations in the area within the next five years, including a second one as early as next year. “We are so excited to be able to bring Movita into our community!” Saray says. “Our hope is to get people, especially our youth, to make better food choices. We want to make a healthy difference in our community, and we feel confident that once people try our product, they will love it! It’s healthy and absolutely delicious!”