Movita Juice Bar Expands into South Florida with Celebrity Franchisee Team

September 04, 2024 // Franchising.com // Los Angeles, CA – Movita Juice Bar, a fast-growing health and wellness brand, is excited to announce its entrance into the South Florida market, marking another milestone in its nationwide expansion. Leading the brand’s debut in Miami are franchisees Alejandra Espinoza, a renowned TV host and entrepreneur, along with her husband, Anibal Marrero, a distinguished Artistic and Creative Director in the Latino entertainment industry. Long-time fans of the brand, Alejandra and Anibal are thrilled to bring Movita Juice Bar from its Los Angeles roots to Miami, starting with a location in the Doral area.

Alejandra Espinoza is a celebrated figure in the U.S. Hispanic market. Originally from Tijuana, Baja California, she gained widespread recognition after her success on Nuestra Belleza Latina. With a career that spans TV hosting, acting, and entrepreneurship, Alejandra has been the face of major brands like Revlon and Aveeno. She is also the founder of the skincare line Piel Eterna and the fashion boutique Style Rebellion. In addition to her business ventures, Alejandra is known for her dedication to health and wellness, being an avid marathon runner with a commitment to a healthy lifestyle. Instagram@Alejandraespinoza

Anibal Marrero, a native of Santurce, Puerto Rico, is a leading force in the Latino TV and music industry. With a double Bachelor’s degree in Marketing and Musical Theater, Anibal has choreographed and directed performances for top artists, including Pitbull, Ne-Yo, Karol G, Luis Fonsi, and Paulina Rubio. His creative direction has been featured in major events such as the American Music Awards, NBA All-Star Game, Latin Grammys, and VMAs. He is also the CEO of Shalom Talent Inc., a company specializing in producing music tours, TV specials, award shows, and reality shows. Instagram@Anibalmarrero

Together, Alejandra and Anibal are passionate about promoting health and wellness, as well as supporting the Latino community. They are eager to introduce South Florida to Movita Juice Bar’s signature offerings, confident that the Miami market will embrace the brand as enthusiastically as Los Angeles has. Following the Doral location, they plan to expand Movita Juice Bar across South Florida.

About Movita Juice Bar

Movita Juice Bar is a leading provider of fresh and delicious juice and smoothie offerings, committed to promoting healthy living and wellness. With a focus on using high-quality, natural ingredients, Movita Juice Bar is dedicated to providing customers with nutritious and refreshing options to support their active lifestyles.